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Forza Marketing Group has won the nearly $2 millionadvertising account of Plateau Telecommunications.
The Clovis, N.M.-based client provides a gamut of telecom services, ranging from long distance to local Internet access, in eastern New Mexico and west Texas.
The Little Rock, Ark., shop won the account following a review. Other finalists included Regian & Wilson/Grey Worldwide in Fort Worth, Texas, and Flynn/Wright of Des Moines, Iowa.
Incumbent agency Callahan Creek in Lawrence, Kan., resigned the account after picking up some assignments from Sprint.
“They’re my new favorite account,” said Forza president Tim Martin.
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