Former C-E Chief Dies at 74

CHICAGO Richard O’Connor, onetime chairman and CEO of Campbell-Ewald, died Monday after complications from surgery. He was 74.

O’Connor, who was also the host and co-owner of Dick O’Dow’s, a popular Irish bar in Birmingham, Mich., had worked at the agency for 40 years, from 1956 until 1996. He started as a trainee on the Chevrolet business and was named account director on the business in 1975.

He was named CEO of Marschalk Campbell-Ewald Worldwide in New York in 1982, and served three years there before returning to Michigan to be chairman of the agency from 1985 until his retirement in 1996.

O’Connor was also very active in several industry groups, serving as chairman of the American Advertising Federation, president of the Advertising Club of New York and president of the Adcraft Club of Detroit. He also was a director of the Detroit Economic Club, the Better Business Bureau of Detroit and Eastern Michigan and a trustee of the Menninger Foundation.

A graduate of the University of Michigan who served in the Army from 1954-56, O’Connor is survived by his wife, Binky; sons Richard, Tim and John; daughters Kate Bowman and Megan Sullivan; stepsons Michael and Alexis Korybut; 16 grandchildren; and a brother, James.

Funeral arrangements are pending.