Forget Flavor Stacking, Pringles Gets Stuck on a Fan for Life in Super Bowl Spot

The brand and Grey Group go with a guy getting his hand stuck in a can

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Pringles has been flavor stacking since 2018 for its Super Bowl spots, layering different flavors of chips to find the ultimate combo. This year, the Kellogg Company brand of crisps decided to take a different approach, playing on the concept of people getting their hands stuck in Pringles cans trying to reach the last few morsels.

The spot, “Pringles Stuck In,” by Grey Group sees a young man at a party getting his hand caught in a can of Pringles.

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