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Online advertising will continue to outpace overall ad spending, growing 14 percent next year to $51.9 billion, according to a new Borrell Associates forecast released Tuesday (Aug. 24). In contrast, the overall ad market is expected to increase less than 5 percent to $238.6 billion.
The fastest-growing segment of online advertising will be local online, anything targeted and everything involving social media. In 2011, local online is forecast to grow nearly 18 percent from $13.7
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