Ford's New Campaign Focuses on How It's Fighting the Pandemic

Automaker used its assembly lines to roll out reusable surgical gowns and face shields

Although there’s present tension in America’s auto manufacturing industry, most companies have started to schedule workers to return to its factories. Ford is reopening in phases—it’s scheduled to open its doors on Monday—and has launched a network television campaign to remind everyone what it’s been doing since the outbreak of Covid-19.