For 4/20, Weedmaps Towered Over Times Square With a Message Against Incarceration

The day-long campaign celebrated New York for voting to legalize recreational cannabis

In its first media buy in New York’s famed Times Square, Weedmaps took over the heavily-trafficked area today to celebrate 4/20, congratulate the state for legalizing recreational weed and make the case against incarceration over cannabis possession.