Fiverr Will Run Its First Super Bowl Ad This Year

The online platform for freelancers did well in 2020

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Fiverr will make its Super Bowl debut in February with a 30-second spot scheduled to run in the third quarter.

The commercial will build on the online freelance marketplace’s “It Starts Here” campaign, which premiered in September and focuses on three small businesses that benefit from freelancers. The company declined to disclose more details, such as which ad agency created the commercial, at this time.

“We believe this is a major opportunity for us to introduce the world to Fiverr in a unique and creative way,” Gali Arnon, Fiverr’s CMO, said in a statement.

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