Fitzgerald 'Ad Guy' Salisbury To Be Client Guru at Tenacity

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Randy Salisbury, senior vice president and management supervisor at Fitzgerald & Co. here, announced last week he was leaving his agency home of 12 years to become an equity partner in Tenacity Inc., a consulting firm specializing in client retention.
He will continue at Fitzgerald through Labor Day.
“I’m 43, and if I’m ever going to try something outside the realm of advertising, this is it,” he said. “They first spoke to me a year ago, but at the time I thought, ‘I’m an ad guy, not a consultant.

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