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ATLANTA Fitzgerald + Co. said it would introduce a new national advertising campaign tomorrow for Srixon golf balls.
Two 30-second television spots are scheduled to begin airing March 4 on NBC, CBS and the Golf Channel. They are the first new TV commercials for the client in two years.
The print work, which includes four different full-page and spread ads, will appear in upcoming issues of Golf Digest, Golf World and Golf Week.
The campaign also includes an Internet component.
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