AdFreak

Finnish Ad Says Your Thumbs (Probably) Scroll 9 Kilometers a Year and Could Use a Break

They're sick of thumbing through cat videos

unnamed — Hasan & Partners makes the ennui of thumbs feel surprisingly relatable.Hasan & Partners / Väppi

February 16, 2021

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

Your thumbs probably need a break. Hell, you might even be reading this article on your phone—letting your thumbs do all the scrolling work—but have you ever paused to think how they feel?

Sara Spary

Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.

Recommended articles