On a Final 'Journey'

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

The Martin Agency has unveiled what will likely be its last campaign for outdoor clothing retailer Timberland.

Ads pose the question, “Would you do it again?” though they retain Martin’s past tagline for the Stratham, N.H.-based client: “For the journey.”

Timberland is currently reviewing its $15-20 million account. Black Rocket/Euro RSCG, San Francisco; Carmichael Lynch, Minneapolis; and New York’s Fallon and J.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in