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Crispin Porter & Bogusky has done some brazen things for its anti-tobacco client in Florida, but a new TV spot is the personification of brass.
Early commercials in the Miami agency’s “Truth” campaign had teenagers telephoning tobacco executives and asking leading questions about the ways those companies target teens and young adults.
Now there’s a spot where two members of the so-called “truth squad” drive up to the Philip Morris offices in Richmond, Va.,

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