Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
In a move that will consolidate marketing functions under a single executive, Fidelity Investments last week named Stephen Cone president of its customer marketing and development unit of its personal investments and brokerage group.
Cone will join the Boston-based mutual funds company in early February from KeyCorp in Cleveland, where he served as executive vice president and chief marketing officer for the past four years.
Hill, Holliday, Connors, Cosmopulos in Boston is lead agency on Fidelity’s estimated $100 million account.
“I have no plans to make any changes right now,” Cone said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in