Fidelity Shops Web Project

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BOSTON Fidelity Investments has reached out to agencies for online marketing ideas that focus on revamping its Web site, sources said.

The Boston-based mutual funds giant has contacted several undisclosed shops—mainly e-marketing specialists in New York and Boston with some financial services background—and has scheduled presentations to take place in the next few weeks, according to sources.

The work up for grabs is a new assignment, with a budget in the $5-million-plus range. The project could lead to a more permanent relationship with Fidelity, per sources.

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