FH Out Front Debut Stirs Up Mixed Feelings In Industry

Don’t expect a stampede of imitators following Fleishman-Hillard’s launch last week of the first PR-agency practice dedicated exclusively to gay and lesbian consumers. Although industry groups and activists are heralding the move, there’s skepticism among public relations executives.

Many officials don’t believe the segment—now commanding $580 billion in buying power, according to MarketResearch.com—has

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