Fed's Anti-Smoking Fear Campaign Scares Up Quitters

50,000 dump the habit

Fear works. The federal government's use of scare tactics in its national ad campaign to stop smoking has prompted a record number of smokers to give up the habit. According to the Center for Disease Control and Prevention, 50,000 smokers will end their addiction as a result of the campaign, which ran for 12 weeks between March 19 and June 10.