The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.
NEW YORK–Fallon is re-examining the mission of its New York office after losing more than $100 million in billings during the past two years. As a result of those declines, staffing at the office has shrunk by more than a third.
With new-business opportunities scarce and increasing cost pressures on all agencies, Fallon is said to be mulling the viability of the office as a stand-alone, full-service operation.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in