Fallon Taps Saatchi Exec as New CEO

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BOSTON Fallon today named Chris Foster chief executive of its North American operations.

For the past three years, Foster, 43, has served as evp, global equity director at Saatchi & Saatchi in New York. In that role, he led efforts across Procter & Gamble’s global portfolio of laundry and household cleaning products such as Ariel, Cascade and Tide. He has also served as gm of international accounts for Saatchi’s Asia-Pacific region and as CEO of the agency’s operations in Hong Kong and Japan.

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