Fallon Animates NYSE in TV Spots

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CHICAGO Publicis Groupe’s Fallon uses animation and eye-catching graphics to showcase the New York Stock Exchange and its listed companies in its first campaign for the client since the NYSE merged with Archipelago Group last year.

A TV spot breaking this week depicts the products and services of various companies listed on the NYSE, such as Pfizer, Burger King and Nokia. After an animated golfer hits a golf ball into a hole that becomes a Pfizer beaker, a voiceover begins: “There is a place where movers and shakers move and shake.

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