Fairy Godmayo Amy Schumer Revives Leftovers in Hellmann’s Super Bowl Ad

The mayonnaise brand plays up its role in creatively avoiding food waste

amy schumer holding a hellmann's mayo container
WPP agency Wunderman Thompson was behind the Unilever brand's Super Bowl debut. Hellmann's

Comedian Amy Schumer stars in Hellmann’s first Super Bowl ad, which features the comedic actress as a Fairy Godmayo who transforms potential food waste into a bountiful banquet.

@ErikDOster erik.oster@adweek.com Erik Oster is an agencies reporter for Adweek.