Facebook Hires HP's Antonio Lucio as Its New Global Chief Marketing Officer

Executive championed diversity in advertising

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Antonio Lucio, global chief marketing and communications officer at tech giant HP Inc., is leaving for the same role at Facebook, the company confirmed today. Lucio will report to Facebook chief product officer Chris Cox and start on Sept. 4.

“[Antonio] has an extraordinary reputation in the industry as a leader, a marketer, an operator, and a wise, gracious, and deeply principled human being,” said Cox in a statement. “He has been outspoken on the need to build authentic global brands with integrity and from places of principle, and also on the importance of building diverse teams at every level in the organization.

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