FabFitFun Is Putting Its Influencer Partnerships on TV

The brand is bringing its influencers to the traditional aspects of marketing, too

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For those who follow bloggers, reality television stars or other female social media stars on Instagram, FabFitFun is a household name. The subscription box service, which sends subscribers full-size items often including beauty products, accessories and other knickknacks on a quarterly basis, has leaned hard on influencer marketing since its founding in 2010.

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