explosive advertising

It’s been said that a sure way to get attention is to blow something (or someone) up. It’s an idea that’s not lost on the Utah Labor Commission.

A new TV spot from Salt Lake City’s FJCandN under scores the dangers that await workers who ignore warning signs. The goal of the ad, said Peter Carr, the agency’s account coor dinator, is to “destroy the myth of invincibility [with young men] and lower work place acci dents in Utah.”

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