Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
NEW YORK “Planning in this business is like target shooting from a Ferrari going 200 miles per hour,” one CEO intimated to Ernst & Young partner Kathie Eagan, who moderated an hour-long discussion about convergence as part of day one of Advertising Week today.
Six industry executives explored the topic, “Inside Convergence: The Crossroads of Advertising & Media,” in front of about 50 audience members at the screening room on the 10th floor of the Time Warner Center in Manhattan.
With
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in