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Hyundai’s lead marketer, Joel Ewanick, is leaving the company to become vp, marketing for Nissan.
Ewanick, who was also Brandweek’s Grand Marketer of the Year in 2009, succeeds Christian Meunier, whose appointment to president of Nissan Brazil was announced Feb. 5.
In his new role, Ewanick will be responsible for “all facets of marketing activities for Nissan brand products in the United States, including marketing communications … pricing and product management,” according to a Nissan
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