Voice

Every Brand Should Be Thinking Like a Wellness Brand

The past two years have called for consumers to take a closer look at well-being—brands need to help aid the journey

brands-like-wellness-2021 — Dusan Stankovic/Getty Images

December 7, 2021

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I don’t know if you’ve noticed but the past two years have caused pretty much everyone to take their well-being much more seriously. And they want to know that their favorite brands are taking it just as seriously.

Carl Murray III

@cemthree

Carl Murray III is principal at Florida-based strategy + content agency, Endurance.

Voice

Every Brand Should Be Thinking Like a Wellness Brand

The past two years have called for consumers to take a closer look at well-being—brands need to help aid the journey

Carl Murray III

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Carl Murray III