Evans Sails With Chart House

SAN DIEGO – Chart House Restaurants here has named EvansGroup/Portland, Ore. agency of record for its $6 million account. While there was no formal review for the business, Chart House president/ceo John Creed said he has looked for an agency for four years and heard pitches from practically every shop on the West Coast during that time. Chart House operates three divisions: Chart House Restaurants, a 67-unit steak-and-seafood chain; Paradise Bakeries, a 49-unit franchise chain, and Island Restaurants, for which Chart House operates several franchises. The assignment includes national advertising, collateral, POP and database marketing.
Copyright Adweek L.P. (1993)