Euro RSCG Wins $100 Mil. Jaguar Account

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LOS ANGELES Jaguar Cars today confirmed it has selected Havas’ Euro RSCG/Fuel to handle creative chores on its $100 million global account.

“The decision to conduct an agency review was part of our strategy to refocus our market positioning and external communications on Jaguar’s unique values,” said client managing director Bibiana Boerio in a statement.

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