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Two months after becoming co-chairmen of Euro RSCG New York, Matt Ryan and Lee Garfinkel have their hands full trying not to come up empty.
The duo is in the thick of the agency’s pitch for ExxonMobil’s global account—which Euro RSCG now shares with DDB and McCann Erickson—and is fighting to squelch a review of another big account: Charles Schwab. All told, more than $15 million in revenue is at risk. And that’s after the agency shed more than $18 million from four other accounts in the past six months: Lean Cuisine, Jaguar, Heineken/Heineken Premium Light, and Triscuit.
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