Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
If your vision of cryptocurrency is a cloud of people hovering above your city waiting to lift you into their ranks, eToro has a Super Bowl ad for you.
For social trading platform eToro‘s first-ever Big Game commercial, agency partner Alldayeveryday and media firm Juice Media created a fairly literal interpretation of cloud-based chat and trading. For 30 seconds in the game’s first quarter, eToro gives potential customers a look at how current users discuss options while trading both equities and cryptocurrency… while floating toward the heavens and scaring some pigeons along the way.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in