Espolòn Tequila Pours One Out for 'Fake News' in Obituary Ad

Styled as a literary calavera, it ran on Día de los Muertos

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In celebration of Día de los Muertos, Espolòn Tequila hoped to put an end to “fake news” with an obituary in the New York Times.

Espolòn Tequila wrote a literary calavera—an illustrated poem commonly written on Día de los Muertos—about “fake news” and put the creative illustration in the Times as an obituary ad.

“Citizens hailed journalists, the purveyors of truth, for helping to expose the slippery sleuth,” the poem reads. “Fake news is canceled, it’s lost all its sway.

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