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SAN FRANCISCO – Katsin/Loeb Advertising launches its first branding work for ERE Yarmouth Retail Group today with a new print campaign running in business-to-business publications. It is the client’s first major advertising effort.
The ads are designed to help “large financial institutions, investors, shopping center owners and retailers” understand ERE Yarmouth Retail Group “as a pension fund manager, as well as a real estate developer,” said Katsin/Loeb copywriter Jackie Herzig.
The two ads will appear in a series of spreads this year.
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