Equals Three Signs 4 Accounts Worth $5 Mil.-Plus

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Equals Three Communications has added four new accounts totaling more than $5 million in billings.

The most significant acquisition for the Bethesda, Md., shop may be the National Institute of Mental Health, an account estimated at more than $4 million. ETC will create a public awareness campaign for NIMH designed to reduce the prevalence and impact of mental disorders in the U.S.

ETC’s other account wins are the American Society of Health-System Pharmacists (formerly at Porter Novelli, Washington, D.C.)

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