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DDB Dallas to Defend as Government Group Casts National Net
BOSTON–The Environmental Protection Agency has placed its Energy Star account in review.
The assignment, which is mandated for periodic review, has been handled by DDB Needham in Dallas for the past four years.
DDB confirmed that it is defending the business. “We are in the wait-and-see period at the moment,” said agency spokesman Cooper Smith. “Hopefully, they [EPA] will like what we have been doing and continue to work with us.”
While one source pegged the account at $10 million a year for the next five years, EPA contracting officer Kathryn Barton said that the organization does not yet have a budget estimate, and the request for proposals does not disclose spending.
Several agencies currently working on related regional assignments appear well positioned to tackle the national Energy Star account.
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