Engage Sells Online Ad Business

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NEW YORK — Engage said Wednesday that it has sold its online ad management business to Accipiter Solutions, a Raleigh, N.C., company founded by four former employees of the Engage division.

As of part of the deal, Accipiter Solutions gains Engage’s online ad serving and management technology and the division’s 20 staffers and customer base, which includes Microsoft, Travelocity and E! Networks, among others. Accipiter Solutions also issued Engage a warrant to purchase up to 10 percent of its shares.

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