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MySpace is still the leading social networking site when it comes to ad spending in the U.S., but its fortunes have changed dramatically over the past few months.
News Corp. executives said in a May 6 conference call with financial analysts that ad revenue fell 16 percent at Fox Interactive Media (FIM) in the January-March 2009 quarter, compared with the previous year. And MySpace makes up the bulk of FIM’s revenue.
And the trend is decidedly downward.
eMarketer projects that U.S.
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