Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
At a $1.1 billion valuation, Lime is making some C-suite moves, including hiring its very first chief marketing officer.
Duke Stump, who was previously evp of brand and community at Lululemon and led the company’s first global campaign, “This Is Yoga,” is joining Lime. It’s a pivotal time for the company, which is attempting to raise $400 million to get a $2 billion valuation, according to The Wall Street Journal.
“The red thread throughout my career [are] brands who can have a meaningful purpose in the world and can stand above and beyond the product,” Stump said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in