Electric Car Brand Polestar Calls on Sector to Tell the Truth About Environmental Impact

As it launches its biggest campaign, the company wants its competitors to become more transparent

In the run-up to COP26, the United Nations’ Climate Change Conference taking place in Glasgow from Oct. 31 to Nov. 12, numerous brands have been boasting of their environmental efforts and credentials. So it is unusual to hear the boss of an electric car company say candidly of his industry: “Electric cars are not clean.”