Eisner Puts Necessary Secrets on the Web

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ATLANTA Eisner Interactive made Necessary Secrets an Internet marketer this month by launching the Baltimore retailer’s first Web site, the shop said.

Necessary Secrets, a traditional lingerie retailer for the past 20 years, hired Eisner Interactive to design a new logo, build the Web site and market it. There was no incumbent and no review for the account.

“Our goal is to allow a well-known, high-quality local retailer to offer their merchandise to a national audience,” said Will Davis, vice president of EI in Baltimore.



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