Eisner, Johns Hopkins Go Beyond Baltimore

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ATLANTA Eisner Communications plans to launch a campaign Nov. 28 in New York for Johns Hopkins Medicine, the agency said.

The Baltimore shop’s campaign includes network television ads on CBS’ Face the Nation, Sunday Morning With Charles Osgood, CBS Evening News and NBC’s Meet the Press. It also includes a sponsorship of PBS evening programming.

In one of the ads, black-and-white images of Lou Gehrig, Louis Armstrong, Lucille Ball, Ingrid Bergman, Winston Churchill, Alexander Graham Bell and Leonard Bernstein appear in color settings.



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