Editor's Note: End of the Everywoman

Icons Oprah and Martha are flaming out as female-centric social media brand Pinterest becomes a phenom. It might not be a coincidence

Once upon a time, there were two venerated queens. Each enjoyed a historic reign over her multimedia kingdom, ruling absolutely over her millions of adoring subjects who yearned to be just like these demigoddesses of house and home, body and soul. By obeying their every edict and staying on task, the rulers decreed, any woman could get whatever she wanted—as long as she just wanted it enough.