E.B. Lane Encounters Déjà Vu

E.B. Lane Marketing Communications has once again emerged victorious in the nearly seven-month Arizona anti-tobacco review odyssey.

The Phoenix agency had been awarded the contract in June, but following protests by crosstown shops Riester-Robb—the incumbent—and Moses Anshell, the state put the account back into review.

“Both times the decision was fair and aboveboard,” said Michael Murphy, communications director at the Arizona Dept. of Health Services. “Anytime there’s a contract of this size, there are bound to be challenges.”

The four-year advertising and PR pact, worth $10-15 million annually when E.B.