Dunkin’ Will Bring Back Pumpkin Spice Early, Maybe to Make 2020 End Faster?

The doughnut chain's full line of autumn drinks and treats will be available Aug. 19

The entire line of pumpkin-flavored snacks and drinks are returning to Dunkin' well before fall. Dunkin'
Headshot of Kathryn Lundstrom

As we’re all well aware, 2020 has been something like 21 years long so far.

To ease our collective fatigue, Dunkin’ is taking pity on us by bringing America’s favorite fall flavor back early this year. Next week, on Aug. 19, everything pumpkin spice (plus some other new fall treats, including an autumnal twist on Snackin’ Bacon) will be available at the coffee and doughnut chain.

“This is one of the most anticipated times of the year for Dunkin’ guests, and we’re excited to make pumpkin favorites available at Dunkin’ restaurants earlier than ever,” said Jill Nelson, Dunkin’s vp of marketing strategy.

Pointing to the brand’s “robust menu of new products,” including breakfast sandwiches and revamped flavors, Nelson added that “no one does fall flavor better than Dunkin’.”

The sweater weather classic, Dunkin’s Signature Pumpkin Spice Latte, as well as the cafe’s Chai Latte have both undergone a recipe update and will be available both hot or iced—which is handy if you’re in a part of the country that’s not exactly feeling fall-like by mid-August.

Dunkin’ is also bringing back its pumpkin-flavored coffees, available in several different formats, as well as snacks like pumpkin and apple cider donuts, Munchkin doughnut hole treats and pumpkin muffins.

On the savory side of things this autumn, the brand’s offerings include the return of the Maple Sugar Bacon Breakfast Sandwich, and new items like Stuffed Bagel Minis, Steak and Cheese Rollups, and Maple Sugar Seasoned Snackin’ Bacon.


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@klundster kathryn.lundstrom@adweek.com Kathryn Lundstrom is Adweek's breaking news reporter based in Austin.
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