Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Internet television provider WebTV is ending its three-year relationship with Rubin Postaer and Associates, and has cast a net to catch a large shop for its estimated $50 million account, according to sources.
The review comes as Marty Lafferty is settling in as vice president of marketing at the Palo Alto, Calif.-based client. Lafferty recently replaced Chip Herman, who retired.
Select Resources International, Los Angeles, has been tapped to handle the review, sources said.
RPA and SRI executives referred calls to the client.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in