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NEW YORK Droga5 has hired Neil Heymann, former associate creative director at Young & Rubicam, as interactive cd, and Hashem Bajwa, most recently executive director of strategy and innovation at TBWA\Digital Arts, as director of digital strategy.
Heymann spent the last 10 months at Y&R here, working on Office Depot, the Ad Council, LG and Land Rover, among other accounts. Before that, he was interactive associate cd at Crispin Porter + Bogusky, where he helped create award-winning Burger King efforts such as “SimpsonizeMe” and “Whopper Sacrifice.”
Bajwa
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