DRIVING DEMAND: The Good News Is . . .

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.





If laws are enacted that require elderly motorists to have their driving abilities retested annually, it might mean fewer accidents. But it could also put a small dent in the auto industry’s sales, says a recent issue of Fast Track News, a newsletter published by Newark, Del.-based Automotive Resources Inc. to cover the automotive sector. ‘Consequences of any rules regarding retesting driving skills of older Americans will be a reduction of demand for new and used vehicles,’ says the article.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in