Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
What happens when you crack open a can of one of Diet Coke’s new millennial-friendly flavors, ranging from Zesty Blood Orange to Twisted Mango? Semi-awkward, spontaneous dancing can occur, according to the brand’s 30-second Super Bowl LII ad from Anomaly.
Up-and-coming actress Hayley Magnus (of The Dressmaker and Mojave) stars in the spot, “Groove.” Magnus stands in front of a lemon-colored wall, Diet Coke Twisted Mango in hand. When she takes a sip from the skinny, revamped can, things truly get twisted.