DraftKings Leans on Its 'Made In America' Status for NFL Postseason

Former wide receiver Nate Burleson is back as spokesman

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Former NFL wide receiver Nate Burleson is lounging on a throne in a fitted suit, spitting snippets of capitalist slang:

“It’s Mount Cashmore.”

“Dolla dolla bills y’all.”

“Protect your crown like a dentist.”

Behind him is a green screen that, we’re told, will show a giant sportsbook filled with the betting lines for the NFL’s Conference Playoffs, all part of a commercial for DraftKings‘ new postseason campaign.

It all would have seemed unthinkable just a decade ago: combining the prestigious

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