Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Interpublic Group’s Draftfcb has shuffled its leadership deck, with COO and president Laurence Boschetto — a 12-year agency veteran — succeeding Howard Draft as chief executive officer.
Draft takes the new title of executive chairman, while Boschetto also remains the shop’s president.
Jonathan Harries, worldwide CCO, adds the title of vice chairman.
In a statement, IPG chairman Michael Roth described the new order as “a natural evolution for the management team. It acknowledges their individual contributions to the agency’s achievements to date and positions each of them to focus on specific areas that will be vital for Draftfcb going forward.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in