Dove Chocolate Is Building a Safe, Secure Marketplace for Women in West Africa

It's part of the brand's celebration of International Women's Day

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Mars Wrigley Confectionery brand Dove Chocolate is celebrating International Women’s Day by breaking ground on a new marketplace in West Africa to support cocoa farming communities in the Ivory Coast.

Roughly 40 percent of cocoa beans are sourced from the Ivory Coast, and women contribute to more than half of the cocoa farming activities in the region. Dove Chocolate, in partnership with Care, wants the marketplace to be a safe and secure space for women to sell their goods.

“One

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in